These days, it’s hard to make a dance track trigger an emotional response. It is unbearably harder to do so with a track that switches betweens tempos. This is why Sam Sparro’s “Fight Or Flight” from Sam Sparro’s new EP titled Quantum Physical, Volume One is our Sexy Track.
The song is a robust number laced in light-synth accompanied by a raucous melody. The lyrics, coupled with the sound, produce a lovely story that can only be told with those varying tempos. The track is filled with enough taglines to make it a hit, unfortunately radio is too bland to play something so creative yet playful at the same time. Too bad many people didn’t latch onto Sam Sparro post-”Black & Gold” because, at least to us, he has been the gift that keeps on giving.
Well, this time around
Britney Spears is Britney Jean.
Okay, so we are not ones to go on the attack on Britney. We love many track on all her albums and we know what she is for and what purpose she serves. The great thing about Britney is that she never tried too hard to be something she is not. She’ just Britney and we love her. On every Britney album we at least found 4-5 tracks we loved. As you might know, Britney (when it comes to albums) has never flopped. However, with this new on, Britney Jean, that trend might come to an end. Here are the reasons why:
1.“Work Bitch” didn’t cross-over. First and foremost we need to remember that “Work Bitch” has been out for a while and it wore off fast. It’s spoken word nature resonated with certain demographics but really don’t cross over to some. Don’t get us wrong, it’s tghe best track on the album, but the lead single should have catered to radio. It’s Britney after all!
2. “Perfume” is the second single. Not everything Sia touches turns into gold and this is a great example. During a time when vocal divas can’t even land a ballad on the charts, Britney goes and tries it. We are sorry, but if Mariah Carey and Celine Dion can’t make it big with a ballad, Britney won’t. Also, lovers of Britney ballads are a very small rare community of hardcore Britney queens and American 12 year-old girls. This won’t do anything for the debut of the album on the charts.
3. The album leaked way ahead of the actually release date. You might have noticed, artists who clearly care about the sales always have a backup plan for this kind of leak, whether it is the immediate release of a new track or releasing the album a whole week earlier. Nope, not the Britney camp.
4. A residency is different than a moving tour. Although Britney did some promotion her and there for the album, which is was more than Christina Aguilera can do, it’s still not substantial enough. A tour is meant to make money but also get to go where the fans are. To have a Las Vegas residency in place of a tour to promote the album won’t aid much in cementing Britney Jean in its place. Most Las Vegas audience are there for the novelty of it or its something to do if you are not much of gambler or drinker. Would-be fans of the album surely won’t jet to the City of Sin just to catch a show.
5. Britney Jean was released too late in the fourth quarter. If you anything about the music industry, you know that the fourth quarter of the year is where all the moola is. So that’s why acts like Lady Gaga and Katy Perry clamour to release their albums then. Britney’s leaked right after these two female powerhouses with a myriad of singles. Moreover, the album will be released too late.
6. There are no other tracks that are single material. This is our opinion but the album is filled with fluff. The Wil.I.Am produced “It Should Be Easy” is too drenched in dated techno – it would make Cascada cringe. Other tracks like “Chillin’ With You,” a not-very-well-thought-out duet with Jamie Lynn wouldn’t have even been a B-side in normal circumstances. Even the half-hit “Alien” doesn’t really bring the oomph we expect from a Britney record. Comparisons to Madonna’s Ray Of Light on account of William Orbit working on the album are just unfounded.
7. When it comes to promo, Britney is not an interesting interviewee. That’s pretty self-explanatory.
Out of all albums we that were coming out in 2013, we never thought we’d find many amazing tunes of Katy Perry’s Prism. The album’s contents were a surprise to us, scoring the second Sexy Track on this blog with this dance number.
“Walking On Air” is the perfect dance song. It borrows heavily for mid-90s vocal house hits and lays down big vocals (for Perry) on a beautiful catwalk-worthy beat. The song is a stomper and should be a single anytime soon. Although it might not penetrate the US market as much as it does the European one (because of its no-holds-barred attitude to flamboyant dance, ie, gay music), it still worth the risk to release alongside a video, which should feature a bunch of drag queen, if you ask us. It’s a lovely track for a catchy album!